Abram Interstate Insurance Services, Inc., CMGA

Helping Independent Insurance Agents Since 1996

How to Grow Your Business Part II| Tips for Insurance Agents

Published on October 8, 2015

If you missed Part I of How to Grow Your Independent Insurance Agency Business, read it HERE.

Now that you’ve taken care of your online listings and asking for reviews (keep doing that one!), you can focus on other ways to foster business growth for your insurance agency.

Firstly, never underestimate the power of word of mouth marketing for your agency. Make the most of the resources you have at hand by asking your satisfied clients to spread the word online and in person about your business.

Here’s one way.

Abram Interstate wholesale insurance broker CA CMGA Business Tips

photo credit: Reward via photopin (license)

Offer your customers incentives for referral business. Give (good) discounts to customers who want to refer their relatives, friends, co-workers, (whomever!) to you for your services. When you treat those original customers well, guess what, they’ll be more likely to not only continue to bring you their own business but to refer others to you as well. Good customer service, including these types of incentives, can go a long, long way.

Once you have decided what your incentive will be, get the word out! Announce your referral incentive through your email blasts, have it on your e-mail signature for returning customers, have it on your home page and across your social media sites.

These steps will help you reward customer loyalty, and surface new business — both of which are important for growing your insurance agency. According to Paul Bascobert from propertycasualty360.com, a recent survey showed that “57% of consumers said that offers for returning customers are the best way for a business to stand out.”

In a competitive marketplace like the one you’re in as an independent insurance agent, you can never do too much to welcome or reward repeat business or referrals enough. Our team members here at Abram Interstate want to see you do well, and we want to help you where we can.

One of the ways, besides these business tip blog posts and our competitive Wholesale Commercial Lines, Personal Lines, and Agribusiness Lines markets we have available for you, is that we like to give back to YOU for your business as well. That’s why we have an incentive program right now where you can earn 15% commissions on select commercial policies through the end of October. We want to treat you right, so don’t miss out on these extra earnings. We appreciate your business and all that you do, and this is our way of giving you a little something extra for that!

See full details for the Incentive HERE, and Quote Online HERE.



September 1 – October 31

You will earn 15% commission on new Commercial Insurance policies from the following carriers through Abram Interstate:

USLI     |    AUGold    |    TOPA    |    ACE

Quote Commercial Lines Online HERE Today.

Abram Interstate Insurance Services, Inc. is a California wholesale insurance broker (CMGA) that has licensing and expertise to place business in both admitted and non-admitted markets for personal lines insurance and commercial lines insurance in California and surrounding areas.

Quote Online Today.